Our new logo (above) is intended to represent what we feel our charity is about: more than just a climate change prevention organisation but rather a way of moving together towards a type of living that recognises and values differences and brings together people across a range of living situations to work together in creating a sustainable future. Designed with the aid of pro bono support from London based marketing group Hey Moscow, we're very happy with our new look, which is intended to represent vibrancy, energy, diversity and interlinked networks. We have many fond memories of our footprint image, also volunteer designed, which had seen us through a lot of growth and change, but we wanted to move beyond the 'eco-footprint' association and onto something that better represented the totality of what we feel Action for Sustainable Living is about. |